Insights

Short writing on growth and the systems behind it.

Practical notes for people running ambitious businesses. No jargon, no hype.

  1. Find the bottleneck before you hire for it

    Adding people to a broken process makes the process more expensive. A practical way to find the real constraint before you spend.

    · 4 min read

  2. Growth reveals what your technology can handle

    More customers shouldn't create more chaos. Why growth exposes the limits of systems, and how to find them before your customers do.

    · 4 min read

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